Geely Starray EM-i Starts Production in Indonesia for Global Markets

The Starray EM-i, known domestically in China as the Galaxy Starship 7, was initially unveiled in the Chinese market in December 2024. It quickly gained attention for its innovative design and advanced hybrid technology. Built on Geely's GEA platform, the vehicle boasts dimensions that appeal to SUV enthusiasts, measuring 4,740 mm in length, 1,905 mm in width, and 1,685 mm in height with a wheelbase of 2,755 mm. These specifications align with the global demand for spacious, efficient, and technologically advanced vehicles.

At the heart of the Starray EM-i is Geely's Thor EM-i hybrid system, which integrates a 1.5-litre naturally aspirated engine with an electric motor, all managed through an 11-in-1 E-DHT transmission. The result is a combined output that allows the SUV to accelerate from 0 to 100 km/h in just 7.5 seconds, with an impressive fuel efficiency of 3.75 liters per 100 km on the CLTC cycle. This combination of performance and efficiency positions the Starray EM-i as a formidable contender in the plug-in hybrid segment.

The interior of the Starray EM-i is equipped with the Flyme Auto system developed in collaboration with Meizu, a feature that highlights Geely's commitment to integrating modern technology with automotive design. This system facilitates seamless connectivity between the vehicle, smartphones, and cloud services. Additionally, the model offers a suite of optional features, including a head-up display, a 16-speaker sound system, and heated and ventilated seats, ensuring both comfort and convenience for drivers and passengers alike.

The strategic decision to manufacture the Starray EM-i in Indonesia is part of Geely's broader plan to enhance its manufacturing footprint across the Southeast Asian region. This move not only supports local economies by creating jobs but also aligns with Geely's goals to reduce production costs and improve supply chain efficiency. As the Purwakarta plant ramps up production, Geely is also planning to introduce other models, such as the Geely EX5 SUV and the Geome Xingyuan compact hatchback, further cementing its presence in the region.

Looking ahead, Geely's expansion into global markets with the Starray EM-i and other models represents a significant step in the company's international strategy. By the end of 2025, Geely aims to have a robust presence in nearly 20 countries, tapping into diverse markets with varying demands and preferences. This ambitious rollout reflects not only Geely's confidence in its product lineup but also its commitment to becoming a global leader in the hybrid and electric vehicle sectors.