Classic Cars Galore: The 'Generous Collection' Auction

Covers restorations, auctions and driving classics. Daily: Mercedes W124; project in the garage: Datsun 240Z.
In an unprecedented move, Alabama businessman Greg Rusk is set to auction off his extensive and eclectic car collection. Dubbed the 'Generous Collection,' this auction promises a diverse array of vehicles, including classic American muscle cars, European luxury sedans, and even an antique horse carriage. With as many as 1300 cars to be sold at no reserve, enthusiasts and collectors alike are gearing up for a chance to own a piece of automotive history.
Greg Rusk's journey into car collecting began with a simple goal: to own one Cadillac from every year of production. But what started as a focused endeavor quickly spiraled into an expansive collection, thanks to Rusk's penchant for buying cars to help people in need. Known for his generosity, Rusk often purchased vehicles at the asking price, especially when sellers needed funds for essential expenses like medical bills. This philanthropic approach not only expanded his collection but also earned him a reputation as a benevolent buyer. Today, Rusk's collection includes an array of vehicles from different eras and styles, housed across multiple buildings—a testament to his passion and generosity.
The Generous Collection, as it is aptly named, is now heading to Broad Arrow Auctions, with no reserve prices set for any vehicle. This means every car will find a new owner, offering a rare opportunity for collectors to acquire unique and valuable pieces. The auction will be conducted in phases, with the first batch of 236 cars already available for bidding online. This segment of the auction is set to conclude over several days, ensuring ample time for prospective buyers to explore and bid. Among the highlights is a Jaguar XK120, a highly sought-after classic that is expected to attract significant attention. However, the collection's true charm lies in its diversity, with vehicles ranging from a 1998 Pontiac Firebird Trans Am WS6 to several LS V-8-swapped Mazda RX-7s.
The auction is not just about high-profile classics; it includes a variety of quirky and rare finds that appeal to niche collectors. For instance, a 1960 Rambler Metropolitan convertible in a cheerful two-tone color scheme is up for grabs, alongside a single-cylinder King Midget Model III. These vehicles, often overshadowed by their more popular counterparts, offer a slice of automotive history that is both intriguing and charming. Additionally, tribute builds like a 1962 Ford Galaxie 500 modeled after a police cruiser from 'The Andy Griffith Show' add an element of nostalgia and whimsy to the collection.
Rusk's collection is not just a testament to his love for cars but also a reflection of his community spirit. As the owner of Rusken Packaging, Rusk employs a significant portion of his town's population, and his car purchases have often served as a means of supporting local residents. This auction, therefore, is not merely a sale; it's a continuation of Rusk's legacy of generosity. His decision to part with the collection at no reserve is indicative of his desire to see these vehicles find new homes where they will be appreciated and cherished.
As the auction unfolds, car enthusiasts worldwide are watching closely, eager to see which treasures will emerge as the steals of the event. With the initial batch of cars already drawing interest, anticipation builds for subsequent phases of the auction. Whether it's a classic Corvette or a quirky oddball, the Generous Collection promises something for everyone. Beyond the allure of acquiring a unique vehicle, participants are part of a narrative that celebrates the intersection of passion, philanthropy, and community. As these cars transition to new owners, they carry with them stories of generosity and the enduring appeal of automotive history.

About Harper Quinn
Covers restorations, auctions and driving classics. Daily: Mercedes W124; project in the garage: Datsun 240Z.